PROJECTS & COLLECTION STUDIES
See how one idea
can become a merchandise collection.
From destinations and museums to wildlife, brands and seasonal themes, these project studies show how artwork, product formats, materials and packaging can work together as one merchandise range.
These are concept studies and development examples created to illustrate caldvane’s approach to merchandise collection planning.
FROM THEME TO COLLECTION
A theme does not have to stop at one product.
A landmark, character, animal, exhibition or seasonal story can be translated into multiple merchandise formats, price levels and presentation styles.
PROJECT STUDY 01
Destination Landmark Collection
A destination collection can move beyond a single souvenir by combining recognizable architecture, local visual cues and different keepsake formats.
CONCEPT STUDY
PRODUCT DIRECTION
Miniature landmark
Commemorative medallion
Ceramic ornament
Metal bookmark
Decorative plaque
Premium gift box
MATERIAL DIRECTION
Metal
Ceramic
Resin
Paperboard
COLLECTION LOGIC
Entry: bookmark / medallion
Mid: ceramic ornament / plaque
Premium: miniature landmark
Collection: boxed set
PROJECT STUDY 02
National Park Collection
Nature-based merchandise can combine collectible, wearable and decorative formats while keeping a consistent visual language across the range.
PRODUCT DIRECTION
Embroidered patch
Walking-stick medallion
Wooden ornament
Ceramic hanging ornament
Trail badge
Desk collectible
MATERIAL DIRECTION
Embroidery
Metal
Wood
Ceramic
Resin
COLLECTION LOGIC
Outdoor collectible
Gift shop keepsake
Decorative object
Premium presentation
PROJECT STUDY 03
Museum Collection
Museum merchandise can translate objects, architecture, exhibitions and cultural details into collectible products without reducing the story to a generic souvenir.
PROJECT STUDY 04
Zoo & Aquarium Collection
Animal and marine-life themes can extend across tactile, collectible and character-led merchandise for family and gift-shop audiences.
PRODUCT DIRECTION
Plush
Mini figure
Acrylic display
Embroidered patch
Ceramic ornament
Gift set
MATERIAL DIRECTION
Plush textile
Acrylic
Resin
Embroidery
Ceramic
ANIMAL DIRECTION
Whale · sea turtle
Manta ray · penguin
Otter
PROJECT STUDY 05
Brand & IP Merchandise Collection
A visual identity or original character can become a wider merchandise system when product format, scale and packaging are developed together.
PROJECT STUDY 06
Seasonal & Holiday Collection
Seasonal merchandise can combine decorative products, keepsakes and gift-ready presentation around one visual theme.
WINTER / CHRISTMAS CONCEPT
PRODUCT DIRECTION
Christmas ornament
Snow globe
Hanging decoration
Ceramic keepsake
Decorative candle holder concept
Premium gift set
MATERIAL DIRECTION
Glass
Ceramic
Metal
Wood
Resin
COLLECTION LOGIC
Decorative object
Gift-ready keepsake
Seasonal presentation
Premium set
COLLECTION DEVELOPMENT
Build the collection around the story, not around a random list of SKUs.
The strongest merchandise ranges usually share a visual system while giving customers different formats, price levels and reasons to purchase.
DEFINE THE THEME
PlaceStoryCharacterCampaignSELECT FORMATS
KeepsakesCollectiblesDecorative objectsGift productsBUILD PRICE LEVELS
EntryMidPremiumCollectionALIGN PRESENTATION
ArtworkColorPackagingDisplayDEVELOP THE RANGE
SampleRefineProduceExpandHAVE A THEME OR COLLECTION IN MIND?
Bring us the story.
We’ll help explore what it could become.
Share a destination, character, exhibition, brand idea or reference image and we can help explore suitable merchandise formats and collection directions.
YOU CAN START WITH
- Theme or story
- Artwork
- Reference images
- Target products
- Retail context